A New Wave of Interactive Art Is Taking Over San Francisco

Experiences that go way beyond the Museum of Ice Cream

Katie Hunter
The Bold Italic
Published in
8 min readJan 15, 2020

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A preview from THE END OF YOU, an immersive installation opening at Gray Area on February 7. Photo: Bonny Nahmias for Gray Area

Recently, I found myself in conversation with a mirror. A “Magic Mirror,” actually. As I sat in a dark, closet-sized room alone, the screen — about the size of a desktop monitor — began asking me a series of questions in flashing white font.

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